Holland America and Pendleton Launch Alaska Blanket

Mountains and fir trees on the edge of a lake in Alaska
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Updated Published

To mark Alaska Statehood Day and in anticipation of the United States’ 250th anniversary, Holland America Line has unveiled a special partnership with Pacific Northwest lifestyle brand Pendleton Woolen Mills. The collaboration introduces a custom-designed, numbered throw blanket with an Alaska theme inspired by the landscapes and spirit of the state.

In a statement, the cruise line said the design reflects Pendleton’s long-standing tradition of craftsmanship by translating American scenery into a classic and enduring pattern.

Created exclusively for Holland America Line, the limited-edition blanket will be available for purchase onboard the company’s Alaska sailings during the 2026 season.

“As we mark Alaska Statehood Day and look ahead to America’s 250th anniversary, we are thrilled to bring together American heritage brands to celebrate the shared spirit of ingenuity, honored traditions, and craftsmanship,” said Kacy Cole, Holland America Line’s chief marketing officer. “Pendleton was the perfect brand to partner with on Alaska, having been founded in 1909 and bringing milled textiles to the pioneer days of the great American West.”

Drawing on themes of heritage and authenticity, and inspired by the scenery experienced on a Holland America Line Alaska cruise, the blanket is designed as a high-quality keepsake. Its artwork presents a sweeping view of Alaska’s rugged mountains, dense forests, and wide skies, complemented by iconic wildlife including a moose, whale, and eagle beneath the glow of the Northern Lights. The color palette features deep ocean blues and Holland America Line’s signature orange, along with shades of gray, yellow, brown, and natural tones that reflect Alaska’s vast landscapes and the shared history of both brands.

“This limited-edition throw is a reflection of Pendleton’s legacy of craftsmanship and weaving storied landscapes through our designs,” said Bob Christnacht, EVP of Sales and Marketing at Pendleton. “Our partnership with Holland America Line is a natural fit — rooted in our shared connection to Alaska and a long-standing commitment to honoring place, history and craft.”