UK Unveils Cruise Growth Plan to Boost Industry Sector

The United Kingdom has launched a new initiative to strengthen the cruise sector, unveiling the UK Cruise Growth Plan during London Shipping Week earlier this month. The program forms part of a wider set of measures to support ports and maritime infrastructure.

Government officials highlighted the industry’s significance, noting it generates £5.8 billion annually and sustains 60,000 jobs. Backed by the UK Chamber of Shipping, the plan aims to foster closer cooperation between government departments and the cruise sector to encourage sustainable, responsible growth.

According to the chamber, the framework sets out a roadmap for long-term development, focusing on infrastructure improvements and advancing the UK’s position in digital and sustainable maritime practices.

“The cruise industry is vital to the UK economy, bringing in £5.8 billion and supporting thousands of jobs across the country,” said Maritime Minister Keir Mather. “That’s why we’ve launched our Cruise Growth Plan to continue driving private investment into the sector, creating jobs and opening up new opportunities for coastal communities.”

In addition to reaffirming government support, the plan is expected to attract continued private investment benefiting ports and coastal areas. Key priorities include workforce development, safety, security, accessibility, and sustainability.

“The UK Chamber of Shipping welcomes the UK Cruise Growth Plan as a timely and collaborative blueprint for the future of our cruise sector,” said Rhett Hatcher, CEO of the UK Chamber of Shipping. “The plan reflects the shared commitment, in partnership with government, to unlocking the sector’s full potential for responsible growth and skills development.”

The chamber noted that over 50 UK ports welcome cruise ships each year and more than two million UK residents choose cruises annually.